Paramount Global Launches A Unified Consumer Products E-commerce Site
MARCH 17, 2023 – If you’re a Star Trek fan, chances are you have visited the official shop for your merchandise needs – t-shirts, coffee mugs, or even that dog costume so Rover can cosplay as Spock, too. But what if you’re also a fan of Yellowstone and South Park and want some of their merch? Well, now you don’t have to worry about shopping a different site for every show you want to represent.
According to The Hollywood Reporter, there is now one e-commerce store for Paramount Global’s portfolio of brands and franchises, including Star Trek. This first unified platform for Paramount launched on Wednesday and carries over 7,000 items representing more than 125 content brands.
Paramount Global’s President and CEO of international markets and global consumer products & experiences, Pam Kaufman, said, “Paramount Shop plays a key role in Paramount’s multi-platform ecosystem as a new touchpoint for consumers to discover products reflecting the company’s popular content and culture-defining brands. It is so exciting to have a site that provides a seamless and engaging consumer experience that allows fans to shop across our portfolio of brands.”
The site, ParamountShop.com, supports shipping to many countries, as well as localized versions of the site for Canada, the U.K., and Germany, with more coming in the future.
For more on the new Paramount Shop, head over to the The Hollywood Reporter.
By the way, if you’re not currently a Paramount+ subscriber, we’ve got a special deal for you. Click through the link below and, when signing up for the service, enter the promo code PICARD for 1 month free! Offer ends on 4/30/23.